your numbers stay yours.
a note on how insi handles your data.
you're trusting us with the numbers most businesses keep behind closed doors. your sales, your costs, what's working and what isn't. that trust is the whole job. here's exactly how we treat it, in plain terms.
what we collect
only what we need to find you more profit: your sales, costs, and the records that show how your business actually moves. nothing extra "just in case."
what we do with it
we turn it into clear answers. what to price differently, what to stop, what to double down on. that's it. your insights are calculated for you and shown to you.
what we never do
we never share your individual results with anyone. not other clients, not partners, not the public. your competitor will never see your numbers, and you will never see theirs. no one is buying your data, because we don't sell it.
how we handle your data, and the choice that's yours
while we're working on your numbers, we use them in full. that's what lets us find the specific, useful answers. we keep them secure throughout, and we use them only for your work.
once the job is done, the choice is yours:
anonymise and keep
we strip away everything that ties the data to you. once anonymised, it can't be traced back to your business, and your numbers join an industry level view. as more businesses like yours join insi, this lets us show you how you compare. you're never named, never identifiable.
or delete it
we remove everything beyond your reports. no friction, no follow up questions. you'll still get everything insi does for your own business, you simply won't see the industry comparison.
you can change your mind at any time.
your rights, simply put
ask us what we hold. ask us to correct it. ask us to delete it. we'll do it, promptly.